A New Opportunity 
                        for Quality Supplementation
                    
                    
                       by 
                        Phil Kaplan
                    
                     
                    If you know 
                      me you know I'm committed to what I've termed, "The 
                      Fitness Truth," and in my media appearances, articles, 
                      and seminars, I share many of the supplement realities. 
                      You can find some brutally honest reviews by exploring the 
                      Site Menu. 
                      While I was initially resistant to creating my own line 
                      of nutritional products, my continued exploration led me 
                      to conclude, if I want to provide true quality, and if I 
                      want to bypass the insane hype and promises of miracle results, 
                      I'd have no choice but to create my own products. It started 
                      with my Meal Replacement Formula, EAT! 
                      Pro!, and today I have four products. I do not 
                      plan on adding anything to the line. I will, however, if 
                      time and science reveal value in new compounds, add them 
                      into my formulas in efficacious amounts.
                    Originally I 
                      created EAT! only for my clients, and I never dreamed we'd 
                      be shipping cases out of a warehouse to people all over 
                      the world. Here's a lesson I've learned. When you deliver 
                      true quality, and you represent that quality with honesty, 
                      growth is slow and steady, and slow and steady growth is 
                      all I could ask for.
                     
                   
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                      The 
                      four formulas are all benefit oriented.
                   
                  
                    
                      -  
                        
GROW! is 
                          for those seeking muscle increase and/or weight gain
                       
                      -  
                        
BURN! is 
                          an aid for those seeking fat reduction
                       
                      -  
                        
EAT! Pro! 
                          is the vital meal replacement that helps make supportive 
                          eating simple
                       
                      -  
                        
RELOAD! 
                          is the post-workout recovery formula.
                       
                     
                   
                   
                    I'll provide 
                      links to articles that will help you better understand the 
                      products, but I wanted to let you know, you can now profit 
                      by selling these products to your clients, and I assure 
                      you, repeat business is a given. 76% of first time EAT! 
                      customers reorder, and 33% of second orders are for four 
                      containers (with a special price incentive)! 
                    All of my products 
                      come in 2-pound containers. They each sell for $39.99. The 
                      regular "Buy 3, Get One Free" special allows regular 
                      customers to buy four containers for $119.99. Trainers can 
                      now buy a four-pack of any of the four products (all four 
                      of the same product must be included in order for the discount 
                      to apply) for $99.96 ($24.99 per container). While you're 
                      not likely to get rich from selling these products, nor 
                      are you likely to create a college tuition fund for your 
                      kids, you can make a few extra dollars and create a new 
                      stream of revenue with the confidence that both you and 
                      your clients know what you're getting. Earning $15 per container, 
                      $60 for every four you sell, can begin to add up and an 
                      extra few hundred dollars per month is quite possible. I 
                      know if I promised "wealth beyond your wildest dreams" 
                      or "a ticket to Paradise" every seller of every 
                      MLM product would beat a path to my door. I'm staying away 
                      from wealth promises. I'm simply offering you an opportunity 
                      to share in a profit center that has worked well for me, 
                      one founded in quality and committed to consistent excellence. 
                    The following 
                      articles do provide some insight into my products, and also 
                      share some approaches I use with clients and customers. 
                      If you'd like to order at the trainer discount, call Holly 
                      at 1 800 552-1998 or use the links at the bottom of this 
                      page. 
                     
                      
                      
                        
                        
                       
                       
                    Explore the Site 
                      Menu and the Update Menu 
                      for Additional Articles
                   
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                    e-mail Phil Kaplan 
                  site 
                    designed and operated by 
                    Phil 
                    Kaplan 
                    Phil Kaplan's Fitness Associates 
                    3132 Fortune Way 
                    Wellington, Florida 33414 
                    561 204-2014 
                    Fax 561 204-2184
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