If
you love being a personal trainer, but somehow you just can't
find your way clear to the prosperity you anticipated, you're
not alone.
Most trainers
will fail.
It isn't for lack
of passion. It's because their education is limited to exercise
related science and nobody helped them understand foundational
financial elements that can make any viable personal service
business profitable.
It's disheartening
to see so many struggling to find success in a field where
opportunity abounds. That's why after a conversation with
my friend and colleague, Kelli Calabrese, I decided to release
R.E.S.C.U.E., a financial life preserver for personal
trainers. Kelli expressed her frustration in consulting
with personal trainers who are spending more than they're
earning, and I emphathized by sharing stories of how some
stuck personal trainers simply refused to adjust their actions,
and how so many who could have helped thousands of people
improve their bodies and lives wind up pursuing careers in
real estate, Dad's business, or insurance sales. They abandon
the dream because they lacked the commitment to a clear strategy
that guarantees success.
R.E.S.C.U.E.
involves a 6-week system that you integrate into your
business to turn any level of debt into profit. You're going
to be asked to stretch, to grow, and to perhaps change the
way you think . . . but at the end of six weeks your sense
of potential will astound you. If there's anything in the
world that you feel you'd really like to do, that you really
deserve, but you just can't afford it, put an end to that
frustration.
If you are going
to better the lives of others, you deserve to be compensated
as a professional.
This is NOT a "get
rich" program, but rather a real-world proven strategy
for driving revenues and ensuring that a personal trainer
with a commitment to excellence need not live hand-to-mouth.
The strategic
exercises may at first appear to be "fill in the blank" questions,
but they're much more. They're directives that force you to
examine and re-examine your reality, your potential, and the
power of the actions you can take in the days, weeks, months,
and years to come.
Here's a simple
fact of life in the 21st century. Things will go wrong. We
are powerless to stop them, but we are able to learn from
mistakes, to adjust our sails, and to brush ourselves off
and get right back on track.
Any self-made entrepreneur
in any field will tell you that in your pursuit of your career
dream, accidents of fate will attempt to steer you off course.
People will fall short on their promises. Obstacles, expenses,
and difficulties will show themselves at times. Too many people
are afraid of accepting responsibility. They feel more comfortable
blaming the accidents of fate or blaming others than they
do recognizing that their outcomes, regardless of the events
that happen along the way, are within their control.
When something
unintended falls in your path and appears to block you from
achieving the next goal, you have three options:
